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RD&X Community enters advertising know-how settlement with Singapore-based personal market change ADDX

To deploy ReBid to facilitate unified view of their digital campaigns throughout search, social and programmatic.

Strengthening its presence within the Asian sub-continent, RD&X Community introduced at present a advertising know-how (MarTech) tie-up with ADDX, a pioneering monetary know-how firm in Singapore. The collaboration is centred round ReBid, RD&X Community’s Unified Promoting and Advertising and marketing AI Automation Platform. The platform is designed to supply a unified real-time view of all search, social, and programmatic campaigns to assist generate worth and maximise returns. The MarTech partnership with ADDX additionally marks RD&X’s foray into the monetary sector of Singapore.

The ReBid platform, already an trade frontrunner, will add worth to ADDX’s advertising campaigns in a three-pronged method: Easy activation of campaigns throughout channels; Monitoring various campaigns, throughout social media and programmatic concurrently; Optimising marketing campaign returns.

ReBid is designed to supply a complete view of the client to ADDX and scale its progress all by in a simplified method. ADDX plans to combine its cell measurement platforms monitoring attribution with ReBid to entry a 360 automated view of all its advertising and promoting efforts.

On the appointment of RD&X Community as a MarTech accomplice, Ankit Narang, head of digital advertising at ADDX, stated: “We’re desperate to accomplice with RD&X Community and stay up for driving data- and insights-driven progress for our digital advertising endeavours. As a fintech firm delivering a totally digital expertise to our shoppers, ADDX appreciates the intuitive person interface and expertise on ReBid.”

Sharing extra on the appointment, Ata Haftchenary, head of selling & PR at ADDX, stated: “With ReBid, we’re aiming to realize entry to instantaneous information throughout our advertising and digital campaigns which is able to allow us to make key choices in actual time. In a quickly altering market, responding rapidly to investor behaviour will give ADDX a aggressive edge and assist us obtain our mission of democratising personal markets.”

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On this settlement, Rajiv Dingra, founder & CEO RD&X Community stated: “The truth that cutting-edge fintech startups like ADDX are trusting our ReBid platform to automate their digital advertising activation, reporting and insights exhibits how we now have really created a market main platform for superior entrepreneurs. We’re excited to accomplice with ADDX and collectively we consider we’re constructing the platform-driven way forward for promoting and advertising.”

Ashish Bhasin, co-founder & chairman RD&X Community added: “We’re delighted to welcome ADDX, a ahead trying, future oriented firm, as our consumer. It’s heartening to see progressive shoppers quickly adopting ReBid, as we collectively construct the way forward for promoting and advertising, which we consider will likely be platform based mostly and tech supported. We stay up for a protracted and fruitful partnership with ADDX. We’re additionally happy that shoppers throughout continents and international locations are adopting ReBid, encouraging us to get really international, quicker”.


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