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Solace Sports activities and Leisure companions with EndeavorLAB tech Firm to supply purchasers model endorsement alternatives

WASHINGTON and NEW YORK, Sept. 23, 2022 /PRNewswire/ — D.C. primarily based firm, Solace Sports activities and Leisure (“Solace”), has partnered with new Miami primarily based sports activities tech firm, JRZY, to supply its purchasers alternatives to create strategic model partnerships.

“We consider in JRZY’s product, it is mission, and the folks behind the platform,” stated Folasade Omogun, Solace co-founder and head of its sports activities division. “That is an unbelievable platform for our athlete purchasers to create their very own entrepreneurial alternatives.”

Along with the announcement of the partnership between Solace and JRZY, the 2 firms additionally not too long ago reached a deal the place Solace consumer, Larry Moreno, will change into the primary NCAA student-athlete to signal an NIL cope with JRZY. St. Francis Brooklyn star guard, Moreno, gained nationwide consideration when a NY Put up article featured him and his capacity to make basketball trick photographs. Since then, Moreno has amassed a fan base and has been featured on the Instagram accounts of ESPN’s Sports activities Heart, the Additional time, and FIBA. Moreno will be a part of Method 3 Driver, Amna Al Qubasi; Olympic Boxer, Troy Isley; WNBA participant, Stephanie Watts, and KC Present Midfielder, Chardonnay Curran, as a JRZY branded athlete.

“Anytime you’ve gotten unbelievable athletes like Larry who’ve labored arduous to construct their manufacturers, you need to put them in positions to create strategic model partnerships that align with their core values,” stated Terence Davis, Solace co-founder and head of leisure. “JRZY’s platforms does simply that.”

Solace additionally not too long ago introduced Moreno’s NIL cope with New York primarily based shoe attire firm, SolePack. SolePack, as seen in Advanced, Males’s Well being, GQ, and the NBA Retailer, not too long ago introduced its partnership with Moreno and with Minnesota Timberwolves ahead, Taurean Prince.

“We’re enthusiastic about the entire partnerships that we’re constructing,” Omogun stated. “They’re all for the development of our purchasers’ manufacturers and careers.”

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About Solace

Solace is minority owned sports activities and leisure company primarily based in D.C.

About JRZY

JRZY is an EndeavorLAB sports activities tech firm created to present athletes a platform to regulate how they market their manufacturers.

About SolePack

SolePack is a New York primarily based shoe attire firm that makes a speciality of creating ergonomic transport baggage for athletes’ sneakers.

SOURCE Solace Sports activities and Leisure

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